{"id":17549,"date":"2025-11-19T09:00:06","date_gmt":"2025-11-19T07:00:06","guid":{"rendered":"https:\/\/oficinaeconomicagalicia.xunta.gal\/?post_type=faqs-ambitos&p=17549"},"modified":"2025-11-19T09:00:06","modified_gmt":"2025-11-19T07:00:06","slug":"why-are-influencers-so-relevant-in-this-sales-model","status":"publish","type":"faqs-ambitos","link":"https:\/\/oficinaeconomicagalicia.xunta.gal\/en\/faqs-ambitos\/why-are-influencers-so-relevant-in-this-sales-model\/","title":{"rendered":"Why are influencers so relevant in this sales model?"},"content":{"rendered":"

Because they act as trusted intermediaries in an environment where social recommendation is key. The user sees the product through the experience of another person they follow and consider reliable. This reduces the barrier to purchase and accelerates the decision-making process. Furthermore, influencers allow integrating content and sales naturally, especially in formats such as live streams (live shopping) or video demonstrations.<\/span><\/p>\n

Don’t hesitate, request advice from our experts.<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Because they act as trusted intermediaries in an environment where social recommendation is key. The user sees the product through…<\/p>\n","protected":false},"template":"","categorias":[73,76],"class_list":["post-17549","faqs-ambitos","type-faqs-ambitos","status-publish","hentry","categorias-business","categorias-competitiveness"],"yoast_head":"\nWhy are influencers so relevant in this sales model? - Oficina Econ\u00f3mica de Galicia<\/title>\n<meta name=\"description\" content=\"Because they act as trusted intermediaries in an environment where social recommendation is key. 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