Is it necessary to have a complex business plan before starting?
More than an extensive and static document, what is needed is a validated business model. Nowadays, priority is given to the use
What technical criteria distinguish a conceptual idea from a viable investment project?
The technical distinction lies in hypothesis validation. While a conceptual idea is based on assumptions about market behaviour
Should I change my keywords often?
The market and search trends evolve, so it is advisable to carry out a periodic review (at least annually).
Do images also count for keyword positioning?
Yes, images are fundamental. Search engines do not “see” photos, but they read their descriptive text (ALT tag). Including keywords…
Can I do SEO if my website is in Galician?
Absolutely. SEO in Galician is an excellent opportunity because there is less competition than in Spanish. Furthermore, Google understands…
How important is local SEO for a Galician business?
It is vital. Many searches have a geographical intent (e.g. “accountancy in Vigo”). Optimising local keywords and maintaining a listing in Google
Is it bad to repeat the same keyword many times in a text?
Yes, this practice is known as keyword stuffing and is penalized by current algorithms. Google today prioritizes natural writing
Does SEO offer immediate results?
No, SEO is a medium to long-term strategy. Unlike paid ads, search engines need time to crawl,
How can I find out what keywords my audience uses?
There are professional tools such as Google Keyword Planner, SEMrush or Ahrefs that provide data on search volume and difficulty…
Why are long tail keywords important?
Although they have less search volume, they are much more specific and have less competition. This allows you to attract a more qualified audience…
