Tag-along and drag-along rights: when they protect and when they constrain
In a seed round, drag-along and tag-along rights are usually signed almost by default, but their actual effect depends on how thresholds are defined, who can trigger them, and what happens with the details of the sale. Explained simply, the drag-along right forces minority shareholders to sell if a majority decides to do so, thus […]
Investor Report: the monthly format that builds trust without consuming time
A good monthly report is not an extensive document: it is a control tool. Its function is twofold. On one hand, it allows the investor to understand how the company is evolving without having to constantly ask for information. On the other, it forces the management team to maintain a minimum dashboard to make decisions […]
Seed-stage valuation: how to price a hypothesis
Valuing a company in the seed stage is not about “guessing a number,” but about agreeing on a reasonable range that reflects risk, potential, and execution capability at a time when there is no historical record to dictate the rules. At this stage, valuation does not resemble that of a mature company: it is not […]
Signs a seed investor looks for before asking about your valuation
Many founders walk into an investor meeting thinking the conversation starts with valuation. At seed stage, it almost never does. A serious investor first looks for signs that the project can become a real company, that the team knows how to execute under uncertainty, and that the capital invested will not be lost due to […]
When to say no to an investment. Warning signs of misalignment before signing
Saying no to an investment is a governance decision, not a matter of pride. Funding is a partner, not a product, and a bad partner can cost more than a quarter without cash flow. The common mistake is to evaluate only the valuation and the money, without analysing expectations, decision-making rules, and execution culture. The […]
Choose your investor: the money may be the same, but the consequences are not
In the seed stage, two proposals can offer the same amount of money for the same percentage and still imply radically different futures for the founder and the company. That is why choosing an investor is not choosing “who pays more” or “who gets in first”, but choosing a partner who will influence your strategy, […]
10 mistakes you should avoid when registering a trademark
Registering a trademark is much more than choosing a name, as the main goal is to protect your business, your identity and the value of what you are building. For SMEs, freelancers and entrepreneurs, doing it right from the start can prevent problems down the line. Many times, due to a lack of knowledge or […]
The brand as a strategic tool for SMEs
Identity, differentiation, and the ability to innovate are key factors in standing out and consolidating sustainable business projects, which is why they must be areas worth protecting. In this context, industrial property — focusing especially on brand protection — emerges as a strategic tool that enables SMEs to protect their value, reinforce their positioning, and […]
Apps, Software, and Digital Brands: A Practical Guide to Protecting Innovation
In the entrepreneurial and technological ecosystem, innovation is the main asset. A good idea, a functional app, or a digital solution can make a difference in the market, but they are also especially vulnerable to copying, misuse, or appropriation by third parties. Protecting innovation is not just a legal matter — it is also a […]
How to protect your brand when collaborating with an influencer: key contracts for SMEs and self-employed individuals
Collaborations with influencers have become a common marketing tool for SMEs and entrepreneurial projects as they allow reaching new audiences, improving visibility, and strengthening the brand. But for this strategy to be safe, it is essential to legally protect the company’s identity and assets from the start. Most common types of collaboration Before signing any […]
