When not to raise investment: growing with your own resources is also a valid strategy

In the startup ecosystem, the idea has become widespread that raising investment is a natural and even necessary step for growth. Funding rounds are often interpreted as signs of success, and many companies plan their development around capital raising. However, not all business models require external investment, and in some cases, raising capital can introduce […]
Not everything can be patented: guidelines for protecting creations such as videos, music, or illustrations

<p> Many companies create content every day without stopping to think about how to protect it. Knowing what protection tools are available and which one is appropriate in each case is essential to maintaining control over what is created. </p> <p> Creating content is part of the daily activity of many SMEs. A social media […]
When “everything is going well” is the time to prepare your next funding round.

If everything is going well today, you are in the only moment when you can negotiate from a position of strength. When cash becomes tight, you negotiate from fear. When growth slows down, you justify. When a problem arises, you explain. But when the product works, customers renew, and the team delivers results, you have […]
Want more funding for your startup? Protecting your brand and innovation can make all the difference

Securing funding remains one of the biggest challenges for startups and SMEs, especially in their early stages. In an increasingly competitive market, where ideas are abundant but resources are limited, standing out to investors does not depend solely on the product or service. The company’s ability to demonstrate that its project is solid, distinctive and […]
What protects an investor’s rights and what protects the founder?

The rights in an investment round are not a legal whim, but an explicit allocation of risks. The investor seeks to protect capital and ensure influence in adverse scenarios. The founder, for their part, aims to preserve operational control, execution speed, and their long-term economic incentive. When both protections are aligned, the shareholders’ agreement reduces […]
Tag-along and drag-along rights: when they protect and when they constrain

In a seed round, drag-along and tag-along rights are usually signed almost by default, but their actual effect depends on how thresholds are defined, who can trigger them, and what happens with the details of the sale. Explained simply, the drag-along right forces minority shareholders to sell if a majority decides to do so, thus […]
Investor Report: the monthly format that builds trust without consuming time

A good monthly report is not an extensive document: it is a control tool. Its function is twofold. On one hand, it allows the investor to understand how the company is evolving without having to constantly ask for information. On the other, it forces the management team to maintain a minimum dashboard to make decisions […]
Seed-stage valuation: how to price a hypothesis

Valuing a company in the seed stage is not about “guessing a number,” but about agreeing on a reasonable range that reflects risk, potential, and execution capability at a time when there is no historical record to dictate the rules. At this stage, valuation does not resemble that of a mature company: it is not […]
Signs a seed investor looks for before asking about your valuation

Many founders walk into an investor meeting thinking the conversation starts with valuation. At seed stage, it almost never does. A serious investor first looks for signs that the project can become a real company, that the team knows how to execute under uncertainty, and that the capital invested will not be lost due to […]
When to say no to an investment. Warning signs of misalignment before signing

Saying no to an investment is a governance decision, not a matter of pride. Funding is a partner, not a product, and a bad partner can cost more than a quarter without cash flow. The common mistake is to evaluate only the valuation and the money, without analysing expectations, decision-making rules, and execution culture. The […]