What is a “Discount” and a “Valuation Cap” in a convertible note?
Valuation Cap: Sets a maximum valuation at which the investor’s debt will convert into shares
What is a Convertible Note?
It is a short-term debt instrument (a loan) that will be structured to convert into shares of the company in the future
What is a startup’s “Runway” and how is it calculated?
It is the number of months the company can continue operating with its current cash before running out of funds
What is the “Burn Rate” metric (Cash Consumption Rate)?
It measures the amount of money (usually monthly) that a growing company spends to cover its operating losses
What is LTV (Lifetime Value) and CAC (Customer Acquisition Cost)?
CAC (Customer Acquisition Cost): The total average cost invested to acquire a new customer (marketing, sales salaries, etc.).
Is it advisable to delete negative comments?
Not always. Transparency is key. Managing criticism well tends to build more trust than hiding it. Don’t hesitate,…
What to do when facing a negative review?
Respond quickly, politely and professionally, offering solutions and avoiding public conflicts.
What factors influence online reputation?
Customer reviews, social media presence, company responses, published content, news or media mentions
Why is it important for SMEs and self-employed workers?
Because many purchasing decisions begin with an online search. A good reputation builds trust and a bad one can lead to losing customers.
What benefits does a company gain from modern people management?
The main benefits include: Greater team commitment and motivation, reduction of staff turnover…
