The importance of working capital in a company

Working capital is a fundamental financial concept for the management of any company. It is an instrument that allows you to assess the short-term liquidity of your business. It is calculated by subtracting Current Assets (goods and rights to be liquidated in the short term, such as inventory or promissory notes due in less than […]

Keys to tackling your company’s marketing and communication strategy

A common inquiry from companies concerns the key steps they should follow to tackle a marketing and communication strategy. Many businesses hire marketing and communication services because they’ve heard these techniques will help them sell more or make themselves known to large audiences or clients. And they’re clear that they should allocate a portion of […]

What factors should I consider before making an investment in my business?

Investments are an excellent way to achieve growth and profitability for a business, but we must keep in mind that every investment carries an associated risk. Before making any decision, it is essential to analyse the investments we plan to make to assess their value. Initially, we must determine the purpose of the projected investment […]